Headless Commerce

Checkout As A Service

Headless Commerce

Checkout As A Service

Headless Commerce

Checkout As A Service

The new frontier of digital commerce.

The new frontier of digital commerce.

One checkout, every channel.

One checkout, every channel.

Sign Up

Sign Up

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Our Platform

Our Platform

Our Platform

Checkout powered by lasso.

For the metrics that matter.

Optimizers:

One-click upsells, down sells,

order bumps, and subscriptions.

One-click upsells, down sells,

order bumps, and subscriptions.

Localization:

Offer the payment methods your

customers want based on

geolocation.

Offer the payment methods your

customers want based on geolocation.

Personalization:

Know your customers and increase

conversions through well placed

offers backed by data.

Know your customers and increase

conversions through well placed

offers backed by data.

Know your customers and increase

conversions through well placed

offers backed by data.

Customization:

Control your checkout's look

and feel to match your brand.

Control your checkout's look and

feel to match your brand.

Control your checkout's look and

feel to match your brand.

Checkout

Checkout

Control the customer experience and boost your profit margin.

Control the customer experience and boost your profit margin.

Reduce friction and move toward higher revenue with a checkout flow that rounds up every customer.

Multi PSP Management:

Multi PSP Management:

Multi PSP Management:

Manage all of your payment accounts

from one dashboard.

Manage all of your payment

accounts from one dashboard.

Manage all of your payment

accounts from one dashboard.

White glove support:

Implement a payment strategy with

your account manager to learn

how to load balance as you scale.

Implement a payment strategy with

your account manager to learn

how to load balance as you scale.

Increased Approvals:

Increased Approvals:

Gain insight into approval percentages

segmented by each provider. Increase

approval percentages globally by offering

local payment methods.

White glove support:

Gain insight into approval percentages

segmented by each provider. Increase

approval percentages globally by offering

local payment methods.

Implement a payment strategy with

your account manager to learn

how to load balance as you scale.

Increased Approvals:

Gain insight into approval percentages

segmented by each provider. Increase

approval percentages globally by offering

local payment methods.

Payments

Payments

Scale without limits.

Scale without limits.

Experience the freedom to grow your business on your terms. With lasso, you get a payments solution built to last, supporting your growth for the long haul.

Key Metrics

CTR, AOV, LTV, orders, and

conversion rates.

CTR, AOV, LTV, orders, and

conversion rates.

Behavior Insights:

Drop off and abandoned cart

analystics.

Drop off and abandoned cart

analystics.

Lead generation:

Analyze and optimize customer

acquisition performance.

Analyze and optimize customer

acquisition performance.

Insights

Insights

Pulling data together, revealing opportunites.

Pulling data together, revealing opportunites.

Leverage checkout flow and consumer analytics to make informed decisions that improve your bottom line.

Unified security:

Enable a security layer across

all of your payment service

providers through one platform.

Enable a security layer across

all of your payment service

providers through one platform.

Enable a security layer across

all of your payment service

providers through one platform.

Customized rules:

Build unique scenarios with our

rule based customization tools tailored

specifically for your business.

Build unique scenarios with our

rule based customization tools

tailored specifically for your

business.

Build unique scenarios with our

rule based customization tools

tailored specifically for your

business.

Auto-refund disputes.

Auto-refund disputes.

Auto-refund disputes.

Full coverage with RDR, CDRN,

Ethoca, Order Insights, and Compelling

Evidence 3.0.

Full coverage with RDR, CDRN,

Ethoca, Order Insights, and

Compelling Evidence 3.0.

Full coverage with RDR, CDRN,

Ethoca, Order Insights, and

Compelling Evidence 3.0.

Protect

Protect

Keep the threats out, keep your revenue in.

Keep the threats out, keep your revenue in.

Prevent fraudulent transactions and stop chargebacks in their tracks.

Simple Setup:

No code connections to your web

builder.

No code connections to your

web builder.

No code connections to your

web builder.

Inventory:

We'll pull the inventory for you. Once

we have it, you have full control over

all of your optimizers.

We'll pull the inventory for you. Once

we have it, you have full control over

all of your optimizers.

Subscriptions:

Completely control subscriptions

and sync them back into your website

builder.

Completely control subscriptions

and sync them back into your

website builder.

Completely control subscriptions

and sync them back into your

website builder.

Sync

Sync

You choose the builder, we handle the checkout.

You choose the builder, we handle the checkout.

Connect you desired website builder, sync your inventory, build your checkout, and start growin'.

Payments
Payments
Payments

Send volume, we can handle it.

Built to scale.

Smart Scaling

With multiple PSPs locked and loaded, you can spread out your volume and decrease your risk. Avoid relying on a single processor and scale freely at your own pace.

400+ Payment Methods

400+ Payment Methods

Lasso supports over 400 global payment methods molded to your customers' needs, shaped by their locality, buying habits, and more.

Payment Playbook

Craft the perfect payment playbook for your business. Discover strategies to eliminate the hassle of payment processing for good. From answering chargebacks to spreading out your volume and increasing approvals - loop in lasso to learn how it's done.

Orchestration
Orchestration
Orchestration

No transaction left behind.

With hundreds of payment methods available, lasso facilitates smart routing for every transaction based off of customizable rules. Using the right payment service provider at the right time increases your approval percentages and ensures you maximize your checkout to capture every sale possible.

CaaS
CaaS
CaaS

Checkout as a Service.

From Shopify to custom sites — you choose the builder, we’ll handle the checkout.

  • Online Payments

    • Accept credit cards, digital wallets, and alternative payment methods seamlessly.

    • Ensure high approval rates with smart transaction routing.

    • Reduce fees by optimizing payment provider selection.

    • PCI-compliant infrastructure for secure transactions.

  • Checkout Flow

    • Customizable checkout experience tailored to your brand.

    • One-click, frictionless payments to boost conversions.

    • Payment tokenization for returning customers.

    • A/B testing tools to optimize your checkout funnel.

  • Orchestration Engine

    • Reduce risk by distributing transactions across multiple merchant accounts.

    • Improve approval rates with AI-driven transaction optimizations,

    • Instantly switch between providers to avoid downtime.

    • Unified dashboard for tracking all payment methods in on place.

  • Fraud & Risk

    • Instantly identify and block high-risk transactions using AI-powered analysis.

    • Set fraud filters based on transaction amount, product type, and region.

    • Detect unusual patterns like high-volume purchases or mismatched details.

  • Chargeback Management

    • Block disputes before they happen.

    • Set rules to auto refund transactions to fit your business model and average order value.

    • Build cases to win disputes if they occur.

    • Combine with fraud tools to ensure your business financials stay healthy.

  • Customer Insights

    • Track key metrics: AOV, CTV, LTV.

    • Use conversion rate analytics to choose your best flows.

    • Track conversions and click through rates at each stage of the checkout.

    • Use cart abandonment data to retarget customers that don't convert.

  • Online Payments

    • Accept credit cards, digital wallets, and alternative payment methods seamlessly.

    • Ensure high approval rates with smart transaction routing.

    • Reduce fees by optimizing payment provider selection.

    • PCI-compliant infrastructure for secure transactions.

  • Checkout Flow

    • Customizable checkout experience tailored to your brand.

    • One-click, frictionless payments to boost conversions.

    • Payment tokenization for returning customers.

    • A/B testing tools to optimize your checkout funnel.

  • Orchestration Engine

    • Reduce risk by distributing transactions across multiple merchant accounts.

    • Improve approval rates with AI-driven transaction optimizations,

    • Instantly switch between providers to avoid downtime.

    • Unified dashboard for tracking all payment methods in on place.

  • Fraud & Risk

    • Instantly identify and block high-risk transactions using AI-powered analysis.

    • Set fraud filters based on transaction amount, product type, and region.

    • Detect unusual patterns like high-volume purchases or mismatched details.

  • Chargeback Management

    • Block disputes before they happen.

    • Set rules to auto refund transactions to fit your business model and average order value.

    • Build cases to win disputes if they occur.

    • Combine with fraud tools to ensure your business financials stay healthy.

  • Customer Insights

    • Track key metrics: AOV, CTV, LTV.

    • Use conversion rate analytics to choose your best flows.

    • Track conversions and click through rates at each stage of the checkout.

    • Use cart abandonment data to retarget customers that don't convert.

Pricing
Pricing
Pricing

Invest in a checkout that pays you back.

Pricing that scales as you do.

Annual

Monthly

SMB

-25%

Best Value

$149

per store/month, billed annually

+1% and $0.10 per transaction

Hungry dogs scale faster

Sign Up

Enterprise

Custom

For businesses processing $2M+ per month


Contact Sales

Annual

Monthly

SMB

-25%

Best Value

$149

per store/month, billed annually

+1% and $0.10 per transaction

Hungry dogs scale faster

Sign Up

Enterprise

Custom

For businesses processing $2M+ per month


Contact Sales

Annual

Monthly

SMB

-25%

Best Value

$149

per store/month, billed annually

+1% and $0.10 per transaction

Hungry dogs scale faster

Sign Up

Enterprise

Custom

For businesses processing $2M+ per month


Contact Sales

FAQ
FAQ
FAQ

You have questions, we have answers.

Book a call if you're looking for something more!

How does lasso work?

Does lasso comes with payments?

Can I bring my own merchant account?

What is payment orchestration?

How does lasso increase my profit margin?

Why should I split test my cart and checkout?

How does lasso protect my payments?

How does lasso protect me from chargebacks?

What is an acceptable chargeback ratio?

How does lasso positively impact my payment processors' perception of my business?

What is the difference between lasso and other platforms?

How does lasso work?

Does lasso comes with payments?

Can I bring my own merchant account?

What is payment orchestration?

How does lasso increase my profit margin?

Why should I split test my cart and checkout?

How does lasso protect my payments?

How does lasso protect me from chargebacks?

What is an acceptable chargeback ratio?

How does lasso positively impact my payment processors' perception of my business?

What is the difference between lasso and other platforms?

How does lasso work?

Does lasso comes with payments?

Can I bring my own merchant account?

What is payment orchestration?

How does lasso increase my profit margin?

Why should I split test my cart and checkout?

How does lasso protect my payments?

How does lasso protect me from chargebacks?

What is an acceptable chargeback ratio?

How does lasso positively impact my payment processors' perception of my business?

What is the difference between lasso and other platforms?

Onboarding
Onboarding
Onboarding

Sync.

Getting started is easy, simply follow the steps below to increase your revenue.

Step 1

Step 1

Step 1

Create Account

Create Account

Create your account and safely connect your current payment processing accounts or apply for new merchant accounts. Lasso is connected with 20+ payment processing solutions, including our own, to ensure redundancy and scalability.

Step 2

Step 2

Step 2

Customize Checkout

Customize Checkout

Design and build your cart and checkout flows to match your brand. Add optimizers to increase your AOV. Split test and scale.

Optimizers: Upsells, Down Sells, Order Bumps, Subscriptions

Step 3

Step 3

Step 3

Set Payment Rules

Set Payment Rules

Easily route payments based on individual customers to increase approvals. Split volume between processors to maintain redundancy and decrease risk. Automatically route failed payments to the next available processor in real time.